How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 28.06.2025 02:19

Good marketing is doing this well.
Product
Perception
Teen TikTok skin care craze may be harmful — and expensive, study finds - CNN
Place
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
People
Measles case confirmed in eastern Iowa - KCRG
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
Processes
What causes my mouth to be so dry at night my teeth sticks to my lips?
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Price
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including: